UNLOCK FACEBOOK MARKETING AUTOMATION BUILT FOR MARKETERS

Trapica's Marketing Automation is a fully autonomous AI for Facebook Ads and Marketing Led Marketers that don't require any manual pre-definition or implementation on your side. It will autonomously target your right audiences and automate every aspect of the campaign based on your conversion objectives and other real-time data to ensure efficiency and performance.

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Customers love our Automation.

How it works

Empower your Social/Facebook marketing team with touchless AI-powered automation

Save 65% of your time and Reduce CPA by an average of 24% with autonomous marketing campaigns automation across ad channels. Simply plug our AI into your ad accounts, and our marketing automation will do the rest.

Full Marketing Automation

Leverage best-in-class automation products to effect campaigns across social, search & DSP channels. Our automation doesn't require any manual touch or pre-definitions. It will autonomously automate every aspect of your campaigns while putting your converting audiences at the center of every decision to improve efficiency, reduce CPA, and Increase ROAS.

Targeting Optimization

Our AI puts the audience and targeting optimization at the center of every decision it makes. For each campaign in real-time, our AI will understand the best-performing audiences, how to target them and will update the campaigns; all the marketing automation will occur around those audiences.

Real Time Bidding

Trapica's Real Time Bidding considers real-time data, campaign audience insights, budget, KPIs, and many other parameters to find the perfect bid for each moment.

Audience discovery Insights

Become a Marketing Led Marketing by getting actionable audience insights, targeting personas, and advanced analytics data that can be shared easily with other team members.

Creative Score and A/B Test

Trapica's Marketing Automation will score your ad creatives before, and while the campaigns are running, it will understand which creative works the best with the audiences we are targeting and turn them off and on if the environment changes.

Budget Management

Trapica will autonomously manage and adjust your budget across existing campaigns, ads, and platforms based on performance and your KPI's.

Cross Platform

Automate cross-channel learnings and budget management with Trapica's Automation.

Ad Scale

Use advanced ad scaling algorithms across marketing channels that will decide at each moment whether to scale and on what ad channel based on real-time data and performance - we make sure that you can scale your campaigns while keeping your CAC on the lower side and increasing the ROI.

Here’s where Trapica can help you

Jeanette – Senior director of marketing @ NBCUniversal

"Our audience targeting is more efficient than ever".

Trapica is an integral part of our team's social media strategy and is driving the success of our campaigns. The platform's unique ability to optimize in real-time means our audience targeting is more efficient than ever.

Alek – Senior director of marketing @ Homer Learning

"Results that make our partnership a no brainer."

Trapica has consistently proven to get CPAs below what we see with the platform algorithms alone. The ROI has been strong through multiple tests and evaluations.

Lian Yu C.O.O. Toys R Us ANZ

"Outperformed our previous ad campaigns by over 50% both in terms of number of sales."

With our first Trapica optimised Facebook and Instagram campaigns we've achieved our best ever social media ad results. We've outperformed our previous ad campaigns by over 50% both in terms of number of sales and also costs per purchase."

Colleen Kelly, Growth Marketing Manager @ Nom Nom

"Delivers consistently on their promise to scale efficiently"

"Trapica delivers consistently on their promise to find and scale wins efficiently. They're responsive and adept at moving quickly to adjust strategy when goals change from quarter to quarter."