Campaign Automation & Optimization
Trapica's automation allows you to put your ad campaigns on autopilot.
By automating your campaign targeting, budget scale, bidding, and more, you can spend less time worrying about the details and focus on the overall marketing strategy instead.
Targeting
Make real-time updates to audience targeting based on who's actively converting
Budget Scale
Set parameters that define when to scale and to what amount, mitigating the risk of increased conversion costs
Creative A/B Testing
Automatically A/B test ad creatives to ensure the top performers are consistently pushed out
Cross-Platform Optimization
Use the AI learning to enrich the targeting definitions on less robust platforms
Budget Management
Redistribute the campaign budget to be directed to the highest performing ads